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All Modules
Module 06: Campaign Communications
View Session Recording
All Training Resources
Topics Covered
Branding - Visuals, signage, online presence
Building contact lists
How best to reach constituents?
Social media platforms
Email communications
Canvassing best practices
Media contacts & outreach
WON Links:
WON Participant Survey -
https://forms.gle/ypdDE3SuoMVSB3xC6
WON Webpage & Upcoming Modules –
https://www.fixdemocracyfirst.org/won
WON Training Materials Folder:
https://drive.google.com/drive/folders/1j3TyxJAgTKXafkoFJtgdftJdr21Bd6qu?usp=sharing
Washington State Candidate Filing Guide -THIS IS THE FINAL WEEK TO FILE!:
https://docs.google.com/document/d/1332YUK2j_4Dvv91uQaCweow3YHCtKEcX/edit?usp=sharing&ouid=104038066764207790379&rtpof=true&sd=true
SESSION RESOURCE LINKS
Campaign Communications
Links:
Campaign Communications 101 -
https://arena.run/blog/campaign-communications-101
Building a Communications Strategy Tactics, Tools and Techniques for Reaching your Audiences -
https://www.ndi.org/sites/default/files/Module%208_Building%20a%20Communications%20Strategy_EN.pdf
Political Campaigning: Everything You Need to Know About Communications -
https://medium.com/@traindems/political-campaigning-everything-you-need-to-know-about-communications-93575268747
Political Communication Strategy: Strategies of the Political Communication Process -
https://politicalmarketer.com/political-communication-strategy/
Candidate Political Campaign Communications Plan Template -
https://traindemocrats.org/blog/candidate-political-campaign-communications-plan-template/
The Checklist You Need to Build Your Campaign Communication Strategy -
https://www.classy.org/blog/checklist-build-campaign-communication-strategy/
6 Ways To Reach Your Constituents -
https://resources.wearebluegrass.com/blog/6-ways-to-reach-your-constituents
Experiments show this is the best way to win campaigns. But is anyone actually doing it? -
https://www.vox.com/2014/11/13/7214339/campaign-ground-game
A PRACTICAL GUIDE FOR WINNING ELECTIONS -
https://indivisible.org/resource/practical-guide-winning-elections
Branding in politics: How visuals and media influence elections -
https://www.designim.com/blog/branding-in-politics/
HOW TO DESIGN A POLITICAL CAMPAIGN -
https://www.720strategies.com/blog/design-your-political-campaign/
The Best 21 Political Campaign Logos of 2020 -
https://numero.ai/blog/political-campaign-logos/
The Power of Branding in Politics -
https://www.brennancenter.org/our-work/analysis-opinion/power-branding-politics
HOW TO BUILD A POLITICAL EMAIL LIST -
https://www.thecampaignworkshop.com/blog/campaign-email/political-email-list-0
How To Build Your Voter Contact List -
https://callhub.io/build-voter-list/
Political Campaigning 101: Building a List of Target Voters and Supporters -
https://www.speakeasypolitical.com/building-a-list-of-target-voters-and-supporters/
3 Ways Winning Candidates Build Voter Email Lists -
https://thecampaignschool.com/3-ways-winning-candidates-build-voter-email-lists/
TEN WAYS TO IMPROVE COMMUNICATION WITH YOUR CONSTITUENTS -
https://hoydencreative.com/ten-ways-to-improve-communication-with-your-constituents/
7 strategies for effective voter outreach -
https://callhub.io/7-ideas-for-effective-voter-outreach/
How Political Candidates Can Reach Voters With A Digital Grassroots Campaign -
https://www.forbes.com/sites/forbesagencycouncil/2019/09/06/how-political-candidates-can-reach-voters-with-a-digital-grassroots-campaign/?sh=74125b142298
Social media and politics: 10 best practices for campaigns to know -
https://sproutsocial.com/insights/social-media-for-political-campaigns/
Social media for political campaigns -
https://www.ecanvasser.com/blog/social-media-as-an-aid-to-campaigns
Social Media Best Practices for Political Campaigns -
https://www.aristotle.com/blog/2021/10/social-media-best-practices-for-political-campaigns/
Ten Ways Social Media Can Improve Campaign Engagement and Reinvigorate American Democracy -
https://www.brookings.edu/opinions/ten-ways-social-media-can-improve-campaign-engagement-and-reinvigorate-american-democracy/
How Social Media Is Shaping Political Campaigns -
https://knowledge.wharton.upenn.edu/article/how-social-media-is-shaping-political-campaigns/
Setting Up Social Media For Political Campaigns -
https://traindemocrats.org/blog/social-media-political-campaign/
8 Tips for Political Email Marketing Campaigns That Get You Elected -
https://moosend.com/blog/political-email-marketing/
Email Marketing Tips for Political Campaigns -
https://www.aristotle.com/blog/2021/10/email-marketing-tips-for-political-campaigns/
Political Campaign Email Templates For Better Reach And Success -
https://targetbay.com/use-cases/political-campaign-emails
Politics and Email: 3 Winning Strategies -
https://www.netatlantic.com/resources/articles/politics-and-email-three-winning-strategies
9 Canvassing Tips to Energize Your Political Campaigns -
https://www.grassrootsunwired.com/canvassing-tips/
13 Proven Political Canvassing Tips for Door to Door Campaigns -
https://callhub.io/political-canvassing-tips-for-door-to-door-campaign/
What Is Canvassing? Learn About the Campaign Technique -
https://www.masterclass.com/articles/what-is-canvassing-learn-about-the-campaign-technique#5-ways-to-use-canvassing
The 2022 Political Campaign Canvassing Guide – Get More Votes -
https://numero.ai/blog/political-canvassing-guide/
Election Canvassing Tips & Tricks -
https://www.aristotle.com/campaign-guide/2021/10/election-canvassing-tips-tricks/
Political PR: Strategies and Tools for Political & Election Campaigns -
https://prowly.com/magazine/political-pr-strategies/
Campaign Outreach Methods: Paid, Earned and Owned Media, Direct Mail, and Email Marketing -
https://ncil.org/elevate/elevate-2021-program/outreach/
Media and Elections -
https://aceproject.org/ace-en/topics/me/mef/mef04/mef040c/mef04a
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Date of Livestream
May 17, 2022
6:00 pm
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